- It’s crazy, delirious, turbulent and sometimes chaotic.
- It can save you serious money, not only on major purchases you’ve been planning for a while but also on spur-of-the-moment deals that you just can’t pass up.
- What is it? It’s Click Frenzy Mayhem (May-hem, get it?) the younger spin-off of November’s sale-that-stops-a-nation Click Frenzy, and its recent success has taken its creators by surprise.
How it started
May in Australia can be beautiful – sunny days, without the blistering heat of summer – but the prospect of a few days in the snow may be the only exciting event on the horizon, still too far away to set the pulse racing. And this listlessness translates into a significant retail lull between the buzz of Easter and Mother’s Day and the still-distant EOFYS and winter sales.
Australia needed something to banish chocolate regret and exercise stiffening finger joints threatening to freeze up around the mouse. So the architects of November’s popular Click Frenzy – the homegrown answer to US Cyber Monday since 2012 – came up with the idea for Click Frenzy Mayhem in 2015.
The concept was eagerly embraced by online shoppers, and despite technical issues (website crashes, email failures) in the early years, Click Frenzy Mayhem’s creators quickly discovered they had a success on their hands that exceeded their wildest expectations.
In subsequent years it has evolved, like the November event, into a ‘treasure hunt’ style experience, where following clues to find super-discounted specials hidden around the site is a major part of the action.
The numbers tell the story
So just how big is Click Frenzy Mayhem?
Though not as big as November’s Click Frenzy, it’s still a vast online retail celebration.
More than one million Australians usually take part – that’s more than one in 20 people aged 15 and over.
The estimated spending during the event is over $100 million.
And during Click Frenzy Mayhem 2017, Australia Post reported that parcel volumes jumped 32% year-on-year.
Great deals coming your way, if 2018 is any indication
Take a look at some of Click Frenzy Mayhem 2018’s best deals to get a feel for what might be on offer this year:
- LG 55-inch HD LED TVs for $10
- The Original GHD IV hair straightener for $1
- GoPro HERO 5 Black Action Video Camera for $2
- Dyson Cinetic Big Ball Multifloor Barrel Vacuum Cleaner for $5
- Toshiba 32-inch Series L37 HD LED LCD TV for $3
- Google Home voice assistant and speaker for $2
Before you get too excited, be aware that there won’t be too many $10 LG TVs or $5 Dyson vacuum cleaners available. You’ll have to be both smart and lucky to score one of those blink-and-you’ll-miss-it offers (but see tips below). But there will be lots of very significant discounting going on, with deals that everyone can access until sold out.
First deals of 2019 revealed
The people over at Click Frenzy released the first deals of 2019 in an email sent on the 11th of May to get everyone hyped for the sale on the 21st May. The deals include a GHD hair straightener and the Apple Watch Series 4. They are only two of the 22 "Go Nuts" deals planned for this year's Click Frenzy Mayhem sale. You will have to keep an eye out for clues as these deals are usually hidden and sell out fast!
What to expect – the important details
Click Frenzy Mayhem 2019 will start at 7pm AEST on Tuesday 21st May 2019 and run for 29 hours until midnight on Wednesday 22nd May. If you’re not in one of the eastern states you’ll need to convert the start time to your own time zone – 5pm for WA, 6.30pm for SA and NT and 9pm in NZ.
There’s no need to search for the deals on Google. At the Click Frenzy Mayhem website you’ll see thousands of exclusive online retail deals once the fun starts. You can search by retailer, category, brand and product name – or just browse what’s on offer – in fashion, electrical, homewares, health and beauty, toys, kids, food and liquor, sports, sleepwear, travel and more.
Once you find a deal you like, just click on it to be directed to the retailer’s website to complete the purchase and make payment. Retailers may have up to 80% discount on specific products, or even 20-50% off storewide.
Previous participating stores include Big W, Bonds, Boohoo, Catch.com.au, Cotton On, Dell, Dotti, General Pants, Myer, OPSM, Optus, Petbarn, Peter Alexander, Rebel, Sheridan, Sony, Webjet, and dozens more.
So be there when the starter’s gun goes off, and get ready to move fast!
Tips to make sure you cash in big time
If you’re new to Click Frenzy Mayhem you could probably use some advice on how to score a great deal. And even if you’ve done it before, there’s always a chance that you could learn something that will improve your experience this year. Here are our best tips:
- It’s free to register as a member at the Click Frenzy website to get early access to full details of participating retailers, and possible 99% off ‘Go Nuts’ offers and clues.
- Get your shopping list and budget ready in advance, so that when a limited-numbers deal comes up you’ll be one of the first to spot it and make a quick decision before it gets sold out.
- On your marks, get set, at 6.40pm AEST on 21st May. The early start is because from this point on, subscribed Click Frenzy members could start to receive those ‘Go Nuts’ emails with special offers, and clues to track them down.
- Keep checking your spam folder for those emails, just in case.
- Pop-up banners may appear, with crazy special deals, so turn off your ad blocker to make sure you can see them.
- Refresh the page regularly so you don’t miss the latest offers.
- Keep checking your preferred retailers for up to three days after the event, since many continue the deals on their own site.
- The discount and cashback site Shopback is Click Frenzy Mayhem’s official event partner and is likely to have its own tie-in specials on 21st and 22nd May, so look at signing up to Shopback as well to get cashback, and double-dip on credit card rewards.
- Consider putting your preferred Mastercard or Visa payment details in your browser’s autofill, to speed up the purchase process so that you don’t miss out.
- You could earn rewards points as well as securing a bargain, if you pay with a credit card that gives you rewards points on your shopping.
- If you’re happy that your budget can cope, Click Frenzy Mayhem could be a good way to meet the spending target required for earning huge numbers of bonus points with a new credit card. Check out these first-purchase bonus rewards points offers.
Heaps of fun, even if you’re only a spectator
Maybe you’re not ready to plunge into Click Frenzy Mayhem just yet.
Perhaps you don’t think you’re a savvy online shopper. Maybe your budget is already a bit stretched.
But even if you approach it as a spectator sport, there’s fun to be had on the sidelines, browsing the offers and following clues to special areas of the site where you might be lucky enough to score a $10 TV.
So why not sign up to Click Frenzy Mayhem anyway, and get yourself credit-card-ready? You never know when it’s going to be your lucky day.